Results
Rosetta's capabilities and culture are designed around delivering breakthrough business improvements for our clients. Whether we're uncovering the Personality-based segments that drive each category's profits, or developing and optimizing in-market programs to improve consumer response, Rosetta's singular mission in every engagement is to deliver results.
Learn more about Rosetta's ability to deliver impact by reviewing our industry awards, or any of the case studies listed below:
Healthcare
- Improved therapy adherence for major drugmaker
- Top drugmaker's scripts per sales call lifted 80 to 120%
- Allergan uses personalized marketing to increase trial and share
- Eye care brand achieves fivefold increase in consumer script requests
- Personalized interactive solutions increase ACUVUE share among teens
Financial Services
- Leading retail bank's post-launch profits improved 28%
- Credit card direct mail results increased 120%
- HELOC marketing returns increased 131%
Media & Entertainment
- Personality-driven direct mail improves acquisitions for The Dallas Morning News
- Major newspaper's circulation declines reversed
- Leading ISP's marketing restaged against segment 4 times less likely to churn
Telecommunications
- Wireless provider's online sales increased 420%
- Wireless carrier's sales conversions improved 150%
- Wireless carrier's market targeting restaged to drive higher ROI
Travel & Leisure
Retail & E-Commerce
Consumer Packaged Goods
- Packaged goods leader leverages segmentation to cement market position
- OTC brand reverses declines and drives consistent growth